A Founder’s Story: The Horse Head
Bj Brooks, Founder of Tour West America, is a native Arizonan. A true animal lover, she spent her time mucking stalls to have the opportunity to spend time with the horses and ride.
When the opportunity came, she purchased her first horse, Bobby, at the pleading requests of her daughter, Stephanie.
“The horse logo has as much to do with my love of horses as it is an homage to the Wild West. It came from the deep appreciation of the brave and silent partners of man. They have transported us across battlefields and cornfields. Strong and steady, much like our fleet today,” says Brooks.
Like a true herd, you would never find two alike. Every horse head logo in our fleet is slightly different; some more masculine, some more feminine.
Which horse is your favorite? Let us know in the comment section below.